AI-Powered Lead Generation & Marketing Automation

Your marketing budget is too big.
Your pipeline can grow anyway.

I build AI-driven lead generation systems that bring in more qualified prospects while cutting what you spend to get them. For my last client, that meant 70% more leads on 82% less budget.

// Performance-based pricing available — I get paid when you get results.

MARKETING DEPT.

ANNUAL SPEND — STATEMENT
Previous annual budget$55,000
Optimized ad strategyincl.
AI lead qualificationincl.
Automated follow-upincl.
CRM workflowsincl.
New annual spend< $10,000
Qualified leads+70%
Client sign-ups+47%
PAID BY RESULTS
+0% qualified leads
+0% client sign-ups
0% marketing spend

Three ways to work with me

Every engagement starts with your numbers — what a lead costs you today, and what it should cost. Then we fix the gap.

Starter

AI Funnel Audit

A full teardown of your current marketing: ad accounts, landing pages, CRM, and follow-up. You get a written report showing exactly where money leaks out and where AI can plug it.

  • Ad spend & targeting review
  • Lead response-time analysis
  • Prioritized automation roadmap
Ongoing

Growth Retainer

Monthly optimization of your campaigns and automations. I watch the data, test relentlessly, and keep your cost per lead falling while volume grows.

  • Monthly performance reports
  • Continuous A/B testing
  • Performance-based pricing option

How it works

No jargon, no 40-page strategy decks. A simple sequence that gets to results fast.

Audit

We start with a free 30-minute call. I review your current funnel and tell you honestly whether I can move your numbers — and by roughly how much.

Build

I set up the system: ads, AI qualification, automated follow-up, CRM tracking. Most builds go live within 2–3 weeks, working alongside your existing team.

Optimize

Once leads are flowing, we tune. Every dollar is tracked, every campaign tested. You see the same dashboard I do — no mystery, just numbers.

Case study — SSA Corp

More clients. A fraction of the budget.

SSA Corp was spending $55,000 a year on marketing with inconsistent results. Leads came in slowly, follow-up was manual, and good prospects were going cold before anyone reached them.

I rebuilt their funnel around AI automation: tightly targeted Facebook campaigns, an AI system that qualified and scored every inquiry instantly, and automated follow-up sequences wired into their CRM so no lead ever sat untouched.

Qualified leads rose 70%. Sign-ups rose 47%. Annual marketing spend fell from $55K to under $10K.

The engagement runs on performance-based pay — my compensation is tied to the results the system produces, not the hours I bill.

CLIENT: SSA CORP2022 — PRESENT
QUALIFIED LEADS+70%
CLIENT SIGN-UPS+47%
COST REDUCTION−82%
ANNUAL SPEND, BEFORE$55,000
ANNUAL SPEND, AFTER< $10,000
About

Marketing systems, built on how people actually decide

I'm Carolina Alcid — a lead generation and marketing automation consultant with a background that's a little unusual: a BS in Psychology, years in sales and marketing coordination, and hands-on experience building AI-driven funnels that pay for themselves.

The psychology part matters more than it sounds. Ads, landing pages, and follow-up sequences all succeed or fail on one thing — whether they match how a real person makes a buying decision. I design for that first, then let automation do the heavy lifting at scale.

I've worked across medical device training, e-commerce, and professional services, managing everything from Facebook and Instagram Ads to Salesforce workflows, content, and creative production.

Facebook Ads Instagram Ads Salesforce AI Automation Apollo.io GetResponse Airtable WordPress Wix SEO & Copywriting

Track record

  • SSA Corp — Marketing Consultant & Lead Gen Specialist · +70% leads, −82% spend
  • Oriel STAT A MATRIX — Sales & Marketing Coordinator · medical device training sector
  • Independent practice — Digital marketing for clients across industries · Facebook & Instagram Ads, SEO, content
  • SV Academy — Sales Development Fellowship, San Francisco
  • AMA University — BS Psychology

I get paid when you get results

Most consultants bill hours whether or not anything improves. I offer performance-based pricing: my fee is tied to the leads and sign-ups the system actually produces. If that sounds fair to you, we'll get along well.

Zero-risk way to find out if this works for your business
Book a free audit call
Get started

Book a free 30-minute funnel audit

Tell me a little about your business and your current marketing. I'll come to the call with specific observations — not a sales pitch. If I don't think I can move your numbers, I'll say so.

// Opens your email app with the details pre-filled. No spam, no newsletter, no obligation.